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The great 1970s wine revival

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Lambrusco, muscadet, Bull’s Blood: after years of neglect, some wines have returned as retro-vintage stars

Whatever happened to the bestselling wines of the 1970s and 80s? Some, happily, are no longer with us or have been banished to the dustiest reaches of the corner shop, brands such as Hirondelle, Lutomer Laski Riesling, or Le Piat d’Or, that neither we nor the French adore any more.

Others, remodelled, repackaged, occasionally even drinkable, are still slogging it out in the pitiless commercial battlefield of a supermarket near you: Mateus Rosé, Black Tower, Blue Nun.

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