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From avocados to Instagram: the decade in food

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The 2010s brought seismic change to the UK’s culinary landscape says critic and restaurateur Tim Hayward

Talking about the British food renaissance is easy for those of us in the industry. Depending on your point of view, it either kicks off with the publication of The Official Foodie Handbook in 1984, which gave us a name, or the first TV series fronted by Jamie Oliver and Gordon Ramsay in 1999, which gave us our most significant public figures. We tend to view the years that followed as a period of constant growth and success, but, as a new decade begins, the story of the 2010s seems more complex.

Chefs designed dishes to look good, and the photogenic “signature dish” was a defining feature of a successful launch

It didn’t take property developers long to realise food was the fastest way of transforming an empty block

Was it all about re-discovering a natural love of food, or a “lifestyle” choice?

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